Shoppers at the Galleries in Washington are being offered a chance to enter the ‘Body Positive Zone’.
A pop-up style event with retailers, stylists and beauticians starts today with Washington Mind.
It’s to shine a light on mental health, as part of Mental Health Awareness Week, and aims to reduce stigma and encourage talking about mental health.
The theme of this year’s awareness week is Body Image – how we think and feel about our bodies.
Last year the Mental Health Foundation (MHF) found that 30% of all adults have felt so stressed by body image and appearance that they felt overwhelmed or unable to cope.
That’s almost 1 in every 3 people.
The pop up event in Wessington Square takes place between today (Tuesday 14th) and Thursday 16th May from 11am to 3pm each day.
A team of stylists, beauty and mental health professionals will be on hand to help local shoppers be bold, confident, happy and beautiful.
The skilled team will help event visitors explore their own individual style and celebrate being body positive.
The event, open to all, also features a state of the art photo set up to allow shoppers to snap pictures of themselves and add their voice to The Mental Health Foundations ‘Be Body Kind’ initiative.
The push designed to combat stigma and promote positivity is asking everybody across the UK to simply post on social media a picture of a time or a place when they felt comfortable in their own skin – using the hashtags #BeBodyKind and #MentalHealthAwarenessWeek.
David McNee, centre manager at the Galleries, said:
“Mental Health Awareness Week is another great way to get people talking about this subject and help bring it out in the open.”
“Our event is designed to celebrate individuality and raise awareness of this year’s theme of body positivity. We are mindful that the retail setting can be very much body and clothing-focused.”
“Having both our customers and the team that work within the Centre be more thoughtful of body image and its impact on mental health – has to be positive During the week Centre staff will also be sharing their experiences of their own body image as well as taking part in a football match to raise funds for Washington Mind.”
For more information visit: www.gallerieswashington.co.uk